The Salesforce.com Foundation is based on a simple idea: Donate 1% of salesforce.com’s resources to support organizations that are working to make our world a better place.

Our unique model was designed to grow along with salesforce.com. The ultimate goal: to disseminate the financial, technological and intellectual wealth of the organization to those in our communities who need it most. That's the Power of Us.

The Salesforce.com Foundation was officially launched at an event featuring former Secretary of State Colin L. Powell, less than a year after the company’s formation. More than ten years later, integrated philanthropy remains one of salesforce.com's core values. Our success has proven that weaving philanthropy into the fabric of a company right from the start—rather than waiting for a certain level of comfortable success—is an approach that works.  

1% time, 1% product,1% equity

We call our integrated philanthropic approach the 1/1/1 model. It's all about getting the most bang for the buck. We take a small fraction of salesforce.com’s time, product and equity and use it to make a huge impact in the world.

• 1% time: We promote a culture of care and help salesforce.com employees find meaningful ways to spend their six paid volunteer days off and respond to community needs around the globe.
• 1% product: We donate Salesforce CRM licenses to help nonprofits increase their efficacy - so they can focus their time and resources on the organization's core mission.
• 1% equity:  Founding stock from salesforce.com provides funds for grants, with a specific focus on  supporting youth, technology innovation and employee-inspired volunteer projects. Thanks to the success of that initial investment, we are implementing a social enterprise model that will fuel our continued success.